Change Management

Digital Transformation Infrastructure

What is a digital transformation infrastructure? What is included in this infrastructure? How can you ensure that this is secure from any digital or physical harm? Find out below.

Digital Transformation Infrastructure

A digital transformation infrastructure is a collection of information technology resources, software, hardware, and services that are necessary for a business or organization to be successful in the digital age.

Any organization today needs a digital transformation infrastructure to keep up with the innovations of the digital age. The infrastructure is used for tasks such as, storing and archiving information, processing data for analysis purposes, communication purposes, and so on.

The infrastructure also provides support to an organization’s workforce. This support then includes:

  • employee training, 
  • access to workplace tools and software, 
  • online collaboration among coworkers and with customers, 
  • management tools for increased efficiency and productivity, 
  • mobile access to work applications 
  • and more.

This infrastructure comprises both physical technologies (communications equipment, computers) as well as software (operating systems) and content (digital data).

There are four main pillars of this transformation infrastructure:

  • cyber-security; 
  • cloud computing; 
  • analytics
  • and mobile technologies. 

These components make up the foundation of any digital transformation infrastructure.

Digital Transformation Infrastructure Components


Security is crucial to the success of any company or organization. This holds especially true when that business or organization is involved in online transactions or communication with customers or clients. 

Cyber-security is the protection of an individual’s identity, personal information, money, or property against unauthorized access or theft by using various techniques such as encryption technology, firewalls, and so forth. These techniques are implemented through various software programs which are designed to detect any sort of unauthorized access to a computer system.

Cloud Computing

Cloud computing is computing that takes place on servers hosted by a third-party provider instead of on local servers owned by the company or organization. This allows organizations to avoid buying expensive physical servers that are only used occasionally by many people at once. 

It also gives them the ability to scale down their operations if they do not need as much processing power or they can scale up their needs if they do need more processing power at one time or another.


Analytics is the process of collecting, organizing, analyzing, and interpreting data to uncover trends and patterns that can be used for decision-making. It can be performed on any type of data including transactional data, behavioral data, social media data, and so forth.

Analytics can be used by organizations, both online and offline to fine-tune their operations and increase efficiency.

Mobile Technologies

Mobile technologies are technologies that can be accessed or used through a mobile device such as a smartphone or tablet computer. These devices allow organizations to access information, communicate with coworkers or customers wherever they are located. 

So, this puts the organization on an even playing field with its competitors who also use mobile technology for their business needs. 

Digital Transformation Infrastructure Is Crucial

So, just like any other critical task, this infrastructure needs to be protected. It is subject to cyber-attacks, physical theft, and accidental damages. It is also crucial that all of its components are working properly.

Change Management

Digital Transformation Consulting Services

These days, there are many digital transformation consulting services companies can choose to get help from. But what is this? What can they help companies with? Read on to know.

Digital Transformation Consulting Services

What is a digital transformation consulting service? This is a type of consulting service which is geared towards helping companies transform into the digital world.

Whatever business you are in, be it in the finance industry, retail, technology, or any other industry, digital transformation is needed. That is why consulting services are included in business consulting services.

The consulting services can be used in these fields:

Business process management

•IT advisory

•IT audit and assurance

•Cloud storage services

•IT outsourcing and business process outsourcing

•Outsourced data management services

•Cloud service providers

•Cloud security services

•Data analytics and big data analysis

•Application development and software programming – 

Digital transformation consulting services can help companies with finding the right development partner and ensuring their applications will be developed according to their needs and requirements.

Also, these consulting services offer the best advice when it comes to choosing between full-stack and lean development. They can also help companies with the selection of the right cloud platform, which can help them save time and money.

These consulting services are the best option for companies who want to get started with their digital transformation process. They will ensure that you get all the help you need during the process.

Digital Transformation Consulting Services: Why Companies Today

Companies today need to ensure that they digitally transform because 

 of these reasons:

•They want to be up to date with the latest technology trends and developments.

•They want to stay ahead of their competitors.

•The market is shifting towards digital, and if they want to attract more customers, they will need to digitally transform as well.

•This is the only way for them to remain competitive in the industry.

This is where a consulting service comes in. First, they will help companies assess their current situation. Then, they will provide them with the best advice and recommendations on how to move forward.

Digital Transformation Consulting Services: What to Look for in an IT Consulting Firm

Here are the things you need to look for:

•Reputation. Your digital transformation consulting service should have a good reputation in the industry. They should be known for providing high-quality services at fair prices. You should also check if they have enough experience in the field, so they can recommend the best way forward for achieving your goals and vision. 

•Recommendations. You can ask around if other companies have worked with this digital transformation consulting service before. This way, you will know what kind of services and quality of work you can expect from them. 

•Experience. The more experience a consulting service has, the better off you will be when it comes to getting the right advice and recommendations when it comes to moving forward with your digital transformation process. 

Last Words

If you are looking for a digital transformation consulting service, you should not miss the chance to use these services. They will help you achieve your goals and objectives more easily and in a faster way.

Change Management

Digital Transformation Driving Culture Change

Today, digital transformation driving culture change is not a new thing. It is even expected that this journey will have a positive effect on a company’s culture. How will that happen?

Digital Transformation Driving Culture Change

A company’s culture is a collective set of mindsets, attitudes, and behaviors that exist in a specific organization. Culture is a “means of communication” because employees learn it from each other during their daily interactions.

Employees are influenced by their colleagues, managers, and even customers. They may even be unconsciously influenced by the company’s physical environment, such as its logo or the type of furniture they have at their desks.

In most cases, organizations have a good culture when they have a high level of communication and collaboration among employees. Great culture means that employees are passionate about their work and enjoy the benefits that come with it.

Digital Transformation Driving Culture Change: How?

How can digital transformation drive culture change? It can do this by changing how employees communicate with each other and collaborate on projects. Employers also have to keep up with changes in society to provide better employee benefits and other perks.

As the digital age continues to evolve, companies will need to adapt accordingly or risk losing out to competitors who capitalize on these new technologies for better service delivery, lower costs, and more clients.

A culture change can happen if the company’s leaders are committed to bringing about a new culture by implementing changes. For example, they can decide to embrace changes in the way employees communicate and collaborate on projects.

Digital transformation driving culture change also means that companies can introduce new technologies that can increase employee productivity, enhance collaboration between employees, and more.

Digital Transformation Driving Culture Change: 5 Ways To Create A Great Workplace

Provide A Learning Environment For Employees To Collaborate And Communicate

One of the keys to building a great workplace culture is to ensure that it is a place where employees can collaborate effectively. This is why employers need to provide a culture of learning for employees.

However, it’s not enough just to allow employees to learn the basics of their jobs through training courses or workshops. They should also be allowed to explore new skills and explore possibilities with different ideas for new projects.

Create Opportunities For Employees To Work From Home

When you create an office-based work environment, you get the benefit of having everyone in one place so you can easily communicate with them and ask questions. At the same time, there is a downside to this approach because it limits communication and collaboration among employees who may be working from different locations at different times. 

Also, it means that companies should find ways to allow employees to work from home or another office if needed. This approach creates flexibility for employers and allows them to hire people with expertise in different areas of expertise. It also gives remote workers more opportunities for leadership roles and provides them with greater control over their daily schedules and tasks.

Change Management

Digital Transformation Using the Cloud

Are you doing your digital transformation using the cloud? If not, then this article is for you. We will talk about the importance of moving to the cloud in this age. So, keep on reading,

Digital Transformation Using the Cloud

Today, more and more companies are migrating to the cloud. Why? Because the cloud offers various things that are beneficial for them. First off, the cloud can help you become more agile and adaptable. This is because you can use it for various things, such as:

  • Software as a service (SaaS) – Use cloud-based applications instead of installing them on your servers.
  • Platform as a service (PaaS) – Deploy custom cloud-based software that runs on the cloud.
  • Infrastructure as a service (IaaS) – Use the cloud to run your servers and cloud applications.

Secondly, the cloud can give you an excellent return on investment (ROI). You can see this for yourself by taking a look at the cloud cost calculator on Microsoft Azure. For example, if you use the Basic A3 instance of Azure, you can save $834 on your first month’s bill.

Thirdly, the cloud is more secure than traditional server environments. Why? Because each company that uses it has different security techniques, such as:

  • Virtual firewalls – These stop unauthorized users from accessing your applications and data.
  • Data encryption – Protect your data with encryption keys and certificates.

Fourthly, the cloud offers high availability and disaster recovery solutions. For example, you can use Azure Site Recovery to replicate your workloads to Amazon Web Services (AWS). If your primary data center gets damaged or unavailable for any reason, then Amazon will take over all of its operations that are needed. 

This way, your business won’t lose any data or functionality that is important to it. Now, let’s talk about some common digital transformation scenarios involving the cloud.

Digital Transformation Using the Cloud Scenarios

Scenario 1: Do Your Digital Transformation Using the Cloud

If you are doing your digital transformation using the cloud, then it will benefit you in various ways. First off, you will be able to save money on expensive hardware purchases. Secondly, you won’t have to worry about IT stuff anymore either. 

Thirdly, moving to the cloud can help you become more agile and adaptable, which is vital in today’s fast-paced digital age.

Scenario 2: Using the Cloud for Improved Security

Do you want to keep your data assets from hackers and other unauthorized users? Then moving to the cloud is a great way to do that. This is because the cloud is more secure than traditional server environments. 

Scenario 3: Using the Cloud for Improved Availability

Do you want to keep your business running at all times? Then move to the cloud. This is because you can use it for high availability and disaster recovery solutions, which will help you in case your primary data center gets damaged or unavailable for any reason. 

Scenario 4: Using the Cloud for Improved Collaboration

Do you want to improve your collaboration between different global offices of your company? Then you should consider moving to the cloud. This is because it makes it easier for employees in different locations to work together on projects

Change Management

CFO for Digital Transformation

What is the role of a CFO for digital transformation? What will this person contribute to their company’s success in this journey? Let us find out together below.

CFO for Digital Transformation

A Chief Financial Officer or CFO is the executive responsible for managing the finances of a business. The role of a CFO is to ensure that the business is profitable and has sufficient cash flow. 

A CFO has to consider various aspects when making decisions for the company’s financial health including the company’s budget, taxes, insurance, and managing its debt. A CFO also plays an important role in an organization’s strategy development process by analyzing the company’s current financial position and determining its future financial needs.

Today, companies are undergoing a digital transformation that involves a change to their business models, strategies, processes, systems, customer experience, or products to meet new market demands or create new market opportunities. 

The digital transformation journey is indeed challenging for many organizations. This is because technology is changing very fast and businesses are running on complex processes which makes it difficult to keep up with the pace of change.

Further, digital transformation requires a lot of investment in technology which needs to be managed effectively by human resources who understand technology well. So, a CFO can play this important role by helping their organizations build a strong finance team with digitally-savvy individuals who can spearhead digital initiatives efficiently.

The Right CFO for Digital Transformation

A CFO can help build a strong finance team that will be able to support their companies during their digital transformation journey in several ways. Firstly, they will have to hire digitally-skilled individuals who can bring about change within their organization quickly. So as not to lose out on competition with other organizations which are already using technology for better customer experience or employee engagement. 

Secondly, they have to ensure that these individuals are trained so that they can execute well, manage effectively and deliver results within expected time frames.

Thirdly, they will have to focus on building partnerships between different teams within their organization like marketing and sales teams. So that there is seamless integration between these teams when rolling out new products or services based on new technologies for better customer engagement.

Then, this CFO should also focus on driving strategic initiatives within his or her organization like new product development, cost optimization, and operational efficiencies. These initiatives will help their company to improve its overall customer experience and enhance the performance of its workforce.

Thus, a good CFO for digital transformation will help his or her organization to effectively manage its finances and build a strong finance team with digitally-savvy individuals. This team will be able to bring about change within their organization quickly and deliver results within expected time frames. 

So, the next time you are looking for a CFO for digital transformation then make sure that this person is digitally-savvy and can help your organization to make the most of technology for better results.

Last Words

As you can see, digital transformation is a challenge for many companies across the globe. So, a CFO can play this important role by helping their organizations.

Change Management

CMO for Digital Transformation

Having a CMO for digital transformation that is hands-on is crucial. This person will play a big role in ensuring that your company will reach success with the journey. How so? 

CMO for Digital Transformation

A Chief Marketing Officer or CMO is a key member of any marketing team. Their role is to see that the brand is well-known and to ensure that all marketing campaigns are on-brand. CMOs are experts in communication and have a good understanding of marketing tools and tactics that will get your business noticed. 

In addition, a CMO must have an understanding of the company’s financials. A CMO will also play a crucial role in digital transformation, especially when it comes to defining the company’s brand strategy and creating a comprehensive communication plan for all digital channels.

To ensure a successful digital transformation, you need a CMO who understands how to build a strong brand through communication strategies. A CMO who takes the time to get to know his or her consumers will be able to create effective communication strategies. If you’re looking for a digital transformation partner, then you need someone who is passionate about the brand and has an appetite for communication.

As the last point, it should be mentioned that we don’t necessarily need to hire a new person to take on this role; we can use an existing employee with the required skills and experience. 

CMO for Digital Transformation: 8 Key Skills to Look For

Here are the skills you need to look for:

  • Communication. The ability to communicate effectively with internal and external teams is crucial to design and implement digital communication strategies that work across different channels and contexts. 
  • Understanding of Business Strategy. The ability to understand business strategy and translate this into meaningful digital content is essential if we want our digital communication efforts to support business goals through the implementation of effective communication plans across different channels and media. 
  • Understanding of Digital Channels. The ability to understand the various digital channels (e.g., social media, email marketing, mobile, etc.) and their importance in today’s world are crucial to designing communication strategies that target your consumers in an engaging way and through relevant channels (e.g., Facebook, Google+, Twitter, etc.). This will also ensure that your business achieves its objectives across targeted audiences (e.g., Millennials). 
  • Knowledge of Marketing Tools. In-depth knowledge of all types of marketing tools (e.g., analytics tools such as Google Analytics, CRM tools such as Salesforce, etc.) is essential if we want our digital communication efforts to be effective at all times. Without these tools, the CMO will not be able to measure the success of digital communication strategies. 
  • Media Knowledge. Well-rounded knowledge of all different types of media (e.g., print media, television, outdoor media, etc.) is essential if we want our digital communication efforts to reach our target consumers. 


A successful digital transformation program is contingent on having an effective strategy that is well-communicated and implemented across all digital channels. You must have someone on your side who can effectively execute this strategy.

Change Management

Digital Transformation of Business Cases

What is the digital transformation of business cases? Why do companies need to ensure that they are doing this kind of transformation? To find out more about this, keep scrolling.

Digital Transformation of Business Cases

Business cases are used by the business to approve the project or not. It is a document that contains information about the project. If it gets approved, then it is deemed necessary for the business. If it gets rejected, then the company should not conduct it. And this is because it does not provide any value to the business and its operations.

Digital transformation (Dx) of business cases should be done. Because it helps companies be innovative and creative in their business activities and strategies. It also helps them keep up with other competitors in their market.

Business cases are not just about approving projects. These documents also show the benefits and disadvantages of doing such projects as well as how they will be implemented.

Why Companies Need Digital Transformation of Business Cases

It is important to know why companies need Dx of business cases because this provides you with a guide on how you can do these transformations digitally.

Businesses should digitally transform their business cases because:

  • They should use technology to create and modify these documents. This can help them save time and other resources that they would otherwise spend on other activities that are not beneficial to the company and its operations. In fact, technology could help companies do their work faster and more efficiently, which makes them more competitive in the market. 
  • They could also use technology to store different kinds of data from different sources so that they could have a better view of their operations and could have an overview of certain things that can help them improve their businesses. 
  • Businesses could also use technology to automate these documents so that they can save money on manual labor, which is expensive and inefficient compared to using technology. 
  • These documents could be shared among different agencies or departments in a company so that all employees have access to it at all times even if they are in different locations or working outside the office or company building.
  • Dx of business cases could also enable companies to improve customer service as well as overall customer satisfaction since all employees could have access to that information anytime anywhere from whatever device they are using at that moment. They could respond quickly to customer queries or concerns without much effort or hassle, which means a faster turnaround time for customers waiting for a response from a company about a certain concern or query they have about a product or service offered by the said company. 

What About Your Company?

So, is your company planning to digitally transform its business cases? Do you have a business case that you can transform digitally? If you do, then you should start working on it now. If you don’t, then this is the time to start creating one. You can use technology to make your business cases digital. 

Change Management

Digital Transformation in Marketing

How is the digital transformation in marketing doing today? How are companies making efforts to change their marketing efforts? What are they doing with their transformation process?

Digital Transformation in Marketing

The marketing sector is facing stiff competition. This means that companies need to be very innovative if they want to survive. So how are companies making efforts to innovate and transform their marketing efforts?

To understand what they are doing, we need to ask the question:

  • In a competitive environment where businesses are increasingly reliant on digital marketing strategies, what are your top three steps for digital transformation in marketing?

The answers are:

1. Innovate and brainstorm new ideas

2. Strive for change and develop a new culture in the company

3. Look at data, use data analysis and create a new strategy

How, then, can companies do this? Digital transformation in marketing. This means that they need to put their focus on innovation and try new ideas.

Also, it is about changing the way things are done. It is not a quick process and it must be a process that involves everyone in the company and every aspect of the company. So, it is an ongoing process, something that they need to keep working on.

Further, this transformation means that they need to change the culture and working methods in the company. They need to look at data because this will allow them to see what has worked and what has not worked. This is important for their transformation efforts.

Additionally, it also involves taking a closer look at their strategy and asking themselves if it is still relevant today. So, to ensure transformation in marketing, companies need to make sure that they use data analysis during this process. It is easy to get caught up in doing things without looking at the results and without analyzing these results. But this will not lead to true digital transformation in marketing.

Digital Transformation in Marketing: The Benefits

What, then, are the benefits of this digital transformation in marketing? There are several benefits, but the most important one is improved customer experience. Customers will have a better experience. They are customers and they deserve to be treated well.

Further, the company can help them find what they need, and easily. The company can make their experience even better by giving information that is relevant to the customer and by giving them what they want. This is key for a good customer experience.

So, what is digital transformation in marketing exactly? It is a process that companies need to go through to ensure their survival. They need to keep up with changing times, stay ahead of their competitors and attract new customers. 


So to do this, companies need to make sure that they adapt their strategy and improve their service(s). Additionally, they also need to make sure that they have good data analysis, data collection and have good tools that can help them analyze that data. They need to combine these tools and all of these elements will result in good digital transformation in marketing.


Business Model Digital Transformation

A business model digital transformation is as crucial as any other kind of transformation. Companies need not overlook this area if they want to achieve success. Why?

Business Model Digital Transformation

What is business model digital transformation? It is a continuous process of identifying your business model and redesigning it to make it more relevant, efficient, and effective in today’s digital world. It is not just about switching from an old business model to a new one. Also, it is about rethinking the way you do business and designing a business model that is conducive for your customers, investors, employees, and partners.

Business model transformation is essentially about changing the way you do business. It does not happen all at once, but rather in stages. The first stage is about aligning your business model with the changes happening around you.  

Then, the second stage is about transitioning your existing business model to a new one. And finally, the third stage is about building a new high-performance business model that can help you achieve sustainable growth, generate value for your stakeholders and improve your overall competitive advantage.

Why Business Model Digital Transformation?

You need business model digital transformation because the traditional ways of doing business are no longer effective in the face of today’s digital disruptions. The rapid advances in technology are fundamentally altering the landscape of how people work, communicate, consume, travel, and socialize. And this has brought with it profound changes to how businesses operate as well. 

Due to the exponential growth of mobile internet connectivity, mobility has become mainstream for both employees and consumers alike. So has social media which has enabled people to share their experiences living with others on a global scale. This has impacted businesses in many ways including customer acquisition, communications, and marketing, branding, etc. 

Social media networking sites have been instrumental in easing the process of finding jobs by providing platforms for employees to showcase their skills and experience while also making it easier for employers to source talent that can meet their requirements.

In addition to that, the ongoing convergence between online and offline commerce has changed how companies engage with customers online as well as offline. These changes have led to a reduced emphasis on brick-and-mortar stores while also making it easier for people to buy products online from any location or device they choose. 

This has resulted in many e-commerce companies growing rapidly due to their ability to provide what customers want at a lower cost compared to traditional retailers. The ongoing digital revolution is having a profound impact on all aspects of our lives – from how we work and study, to where we socialize and play.

Last Words

So, companies are wise if they understand these changes and take steps to ensure that they can thrive in this new era. Business model transformation is the right thing to do if you want to transform your company. This will give you a clear picture of where your business stands today as well as where it will be in the future.

Change Management

Digital Transformation Vendors

Digital transformation vendors play a big role in a company’s digital transformation. They help small and large companies alike win in their journey. How so? Let us know below.

Digital Transformation Vendors

What are digital transformation vendors? These are companies that help companies in their digital transformation. The question is why do companies need them?

Each company has its digital transformation vision. However, there are a few commonalities that every company wants to achieve. Some of these commonalities include:

  • Keeping data safe and secure.
  • Having data available in real-time, with no latency.
  • Having the ability to analyze the data in real-time, with no latency.
  • Creating a culture of digital transformation within the company that will further fuel innovation and creativity.

The digital transformation vendors are the ones that help companies achieve these goals. They are “digital transformation enablers.” They help small and big companies alike achieve their digital transformation goals.

Digital Transformation Vendors: How They Help

How do these digital transformation vendors help companies achieve their goals? There are several ways that they help companies achieve their goals.

These vendors help companies achieve their goals through these 4 ways:

1. Helping them design a digital transformation roadmap.

2. Helping them create a culture of digital transformation within the company. 

3. Streamlining business processes to be more efficient, so that they can become more effective and efficient. 

4. Providing technology solutions to easily collect data both from the Internet of Things (IoT) devices as well as from other sources. All without having to invest heavily in infrastructure or software development efforts.

Let’s take a look at each one of them.

Helping you design a digital transformation roadmap

Digital transformation vendors help guide companies through this journey by designing a digital transformation roadmap for them, based on their needs and requirements. The first step towards designing the right digital transformation roadmap for your company is identifying your vision for your company’s future state or desired future state, which is called “company vision statement.” 

Helping you create a culture of digital transformation within the company.

The second way these vendors help is by helping companies create a culture of digital transformation within the company. The first step is by creating a “digital transformation evangelist.” This can be someone from the C-Suite as well as from the IT team.

Streamlining business processes to be more efficient and effective and to achieve your goals

The third way these vendors help companies achieve their goals is by streamlining business processes to be more efficient and effective. So that they can become more efficient and effective and achieve their goals faster. They help companies achieve this by providing solutions that help them.

Providing technology solutions to easily collect data

The last way these vendors help companies achieve their goals is by providing technology solutions that help you easily collect data from the Internet of Things (IoT) devices as well as from other sources. These solutions make it simple to collect data for you to analyze and improve your business.